Dive into user experience design for web and mobile apps through Pratt’s Digital Product Design Certificate. Learn a design process and leverage it across industries. Gain UX/UI […]

A crash course in understanding the basics of what it takes to design user-centered digital products successfully in our highly digital age.

Wise up on inclusive digital product design and learn about the importance of building diverse product teams.

Digital product design is an iterative design process used to solve a functional problem with a formal solution. A digital product designer identifies an existing problem, offers the best possible solution, and launches it to a market that demonstrates demand for the particular solution. The field is considered a subset of product design . Some digital products have both digital and physical components (such as Nike+ and Fitbit ), but the term is mainly used for products produced through software engineering . Since digital product design have become mainstream in the creative industry , a digital product designer oftentimes is simply referred to as a "product designer" in job posts.